TONY EKUN - Creative Director

Tony Ekun

A trained accountant, Tony was once asked what a figures man was doing in creative. His response was, "One and one will always be two. I got bored."

Since joining SO&U in 2001, he has worked on a number of iconic campaigns – including the MTN Life Is Beautiful and Guinness Power of Naija campaigns - but considers his greatest success to be the creative animals he's helped groom over the years.

Tony, fondly called Tyger by colleagues and clients alike, loves music, movies and riddles. He writes songs in his spare time and the occasional short story.

He is a firm believer that advertising campaigns must drive conversation.